Job Advert
The Role
As part of the Communications Department, the Web and Digital Officer supports the Lead Web and Digital Officer and Senior Communications and FOI Officer in managing and enhancing NHS Lanarkshire’s internal and external communication channels. This includes creating and managing digital content across multiple platforms, ensuring messaging, format, and tone are tailored to target audiences.
The post holder also contributes to the strategic direction of the communications team and supports the planning and delivery of key campaigns and initiatives.
NHS Lanarkshire
Have you always wanted to work with NHS Lanarkshire? Then this might be the opportunity for you to join Team Lanarkshire!
Here at NHS Lanarkshire, we put the patient at the heart of everything we do. Each colleague within the organisation plays a key role in how we deliver our healthcare services.
We proudly serve a population of 655,000 across rural and urban communities in both North and South Lanarkshire. NHS Lanarkshire is comprised of Acute Services (which currently provide hospital based services over 3 main sites), Corporate & Property & Support Services, North and South Lanarkshire Health and Social Care Partnerships which provide integrated primary healthcare and social care services to local communities and surrounding areas.
What we'll need you to bring
Degree-level qualification or equivalent in digital media, communications, design, or related field
- Designing and maintaining responsive websites using HTML, CSS
- Using CMS (e.g., WordPress)
- Producing digital content to accessibility standards (WCAG)
- Using Adobe Creative Cloud (Photoshop, InDesign)
- Creating content for social media platforms
- Writing and editing accessible content
- Knowledge of web standards and accessibility (WCAG, W3C)
- Understanding of GDPR and digital governance
- Awareness of NHS brand and style guidelines
- Excellent written and verbal communication
- Strong organisational skills
- Creative flair and an eye for design
- Ability to manage multiple projects and deadlines
- Ability to train and support non-specialist colleagues
- Strong interpersonal and collaborative skills
- Ability to work autonomously to deliver the workload
- Enthusiastic, proactive and adaptable
- Team-oriented and supportive
- Committed to accessibility, equity and quality in digital communications
Please note for all vacancies where a driving licence is required this must be a full UK/EU/EEA licence.
It would be great if you also have
- Relevant professional certification (e.g., accessibility, digital marketing, UX)
- Using SharePoint 365 and Microsoft Teams
- Working with analytics tools (e.g., Google Analytics)
- Experience of paid social campaigns and A/B testing
- Using Canva, Kapwing, or other video/graphic design tools
- Understanding of user experience (UX) and SEO
- Familiarity with FOISA, copyright, and social media policies
- Knowledge of AI applications relevant to digital communications and content creation
- Confidence in presenting or training groups
- Ability to analyse and report on digital performance metrics
- Interest in innovation and continuous improvement in NHS communications
Contract type
Permanent
Full time
37 hours
Location and Working Pattern
This role will be based in Communications within Kirklands - NHSL Headquarters
The working pattern for this role to be confirmed
Whilst this advertisement may be for a specific post(s) in a particular location, applicants who are shortlisted for interview may be considered for similar vacancies in alternative locations.
Looking to find out more?
If you’re looking to find out more, then we would love to hear from you!
Please contact Jackie McColl, Deputy Director of Communications on Jackie.mccoll@lanarkshire.scot.nhs.uk
For enquiries regarding the application form or recruitment process, please contact Adnan Saddique, Recruitment Administrator on adnan.saddique@lanarkshire.scot.nhs.uk (Please remember to include the job title and reference number in your email)
Why NHS Lanarkshire?
Join us and you will discover a supportive environment where you will have the chance to add to your skills and further your career.
Some of NHS Lanarkshire’s benefits include:
A minimum of 27 days annual leave increasing with length of service
A minimum of 8 days of public holidays
Membership of NHS Pension Scheme, with life insurance benefits (for more information on the NHS Pension Scheme visit the Scottish Public Pension)
Paid sick leave increasing with length of service
Occupational health services
Employee counselling services
Work-life Balance policies and procedures
NHS Lanarkshire have a range of support services on topics that can impact both on your working and personal life including occupational health, spiritual care and independent counselling. This support can be accessed using the links on this page.
Further Information
For more information on the role, please refer to the Job Description. If you’re looking for more information on the recruitment process, organisation or the services we provide, please refer to our information pack, or our recruitment webpage.
Additional Information for Applicants
- Posts close at midnight on the indicated date. However, if there are a high level of interest in this position, we may close the advert once sufficient applications are received. Please complete and submit your application early.
- For help to complete an application on Jobtrain please follow this link: https://www.careers.nhs.scot/how-to-apply/application-process/
- Please check your e-mail regularly (including junk & spam folders) as well as your Jobtrain account for updates.
- We recommend using the Internet Browser "Google Chrome" or "Microsoft Edge" when using Jobtrain
- Once you have submitted your application form you will be unable to make any amendments
NHS Lanarkshire is dedicated to building a diverse workforce where everyone can thrive, develop, and succeed based on their skills, knowledge, and talent—regardless of race, disability, gender, sexual orientation, or care experience* or any other dimension that can be used to differentiate people from one another.
*Care experienced applicants include those who have lived with foster parents, kinship carers, or in residential/secure children’s settings.
Candidates should provide original and authentic responses to all questions within the application form. The use of artificial intelligence (AI), automated tools, or other third-party assistance to generate, draft, or significantly modify responses is strongly discouraged. By submitting your application, you confirm that all answers are your own work, reflect your personal knowledge, skills and experience, and have not been solely produced or altered by AI or similar technologies. Failure to comply with this requirement may result in your application being withdrawn from the application process.
Right to Work within the UK
NHS Lanarkshire has a legal obligation to ensure that it does not employ any worker who has not been granted the relevant permission to work in the UK.
We are required to check the entitlement to work in the UK of all prospective employees, regardless of nationality or job category. UK Visas & Immigration rules are available at www.bia.homeoffice.gov.uk.
Prospective applicants are encouraged to check eligibility in advance of applying for vacancies in NHS Lanarkshire.
Please note that all Band 1 and Band 2 posts are not eligible for sponsorship through the Skilled Worker route.